Owners of a successful blog that has a large following may sometimes have the need to use guest bloggers. An example of when this practice may be a good idea is when the owner of a popular blog will be unavailable to post new blog entries for an extended period of time. In this case the lack of blog updates may cause the blog to lose traffic so it would be prudent for the blog owner to make arrangements for a guest blogger or a series of guest bloggers to post new items during his absence. The blogger may also wish to announce the intention to use guest bloggers during this period of time to ensure loyal blog visitors are aware of the situation and that it is only temporary. This article will discuss aspects of using guest bloggers such as advertising for guest bloggers, selecting guest bloggers and compensating guest bloggers.

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Blogging is a relatively new phenomenon. It basically involves the creation of an online journal which is displayed in reverse chronological order. The blogger who is maintaining the blog may opt to post new blog entries as often as he desires. This may involve posting new entries more than once per day, daily, weekly, monthly or even at a less frequent interval. The postings in a blog are typically related in some way but they can be about any subject the blogger desires. Bloggers may maintain a blog for a number of different reasons and these blogs may be private or public in nature. This article will describe the difference between a private and public blog and will also explain blogging professionally as well as blogging for personal reasons.

Private vs. Public Blogs

Blogs can also be private or public. Private blogs are ones in which only the blogger and others who have been approved by the blogger can view the blog postings. Public blogs are available to any users of the Internet. A blogger may opt to make a blog private or public depending on whether or not he is comfortable with others reading the blog. For example a blogger who creates a blog for the purpose of venting about frustrations in life may opt to keep a blog private so friends or family members are not able to read these vents. Conversely a blogger who is blogging for a purpose such as to promote a cause will likely opt to make the blog public so his message can reach as many Internet users as possible. However, bloggers who create a blog to express themselves through their writing, poetry or other form of expression may opt to make the blog private or public depending on whether or not they want to make these personal feelings available to others. Some bloggers in this situation will make the blog public because they want to reach others who may either share their feelings or may benefit from reading their blogs. There may be other bloggers in this situation who will make the blog private because they do not want others to see these personal forms of expression.

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